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KITSCH

Dreaming up easy and elevated beauty solutions that you can rely on, Kitsch’ hair, face & body care is built on positivity and productivity. Founded back in 2010 by Cassandra Thurswell, the brand’s collection is filled with a full range of beauty favourites that make your routine easy, efficient and enjoyable. From sleep scrunchies and heatless curling sets to spa rollers and silk pillowcases, Kitsch supports you through the good, bad and messy days.

DISCOVER KITSCH

DISCOVER KITSCH

Building a beauty brand filled with inspiration and positivity, Cassandra Thurswell founded Kitsch to support you through the good, bad and messy days. Putting wellness first, the brand dreams up an edit of everyday essentials that are easy-to-use and designed to fill your friend’s feed. Effortlessly elevating your beauty rituals, Kitsch proves that beauty needn’t be complicated, just fun, thoughtful and full of self care.

MEET THE FOUNDER

Creating My Kitsch at just 25, Cassandra Thurswell saw a void in the beauty market for everyday beauty essentials that were exciting and accessible. Taking inspiration from her previous job roles (we’re talking working in retail and as a waitress), the founder understood that connecting with the consumer is key to creating premium products.

KITSCH’S COMMUNITY

Celebrating individuality, Kitsch’s Facebook community is a safe space for women from all over the world to come together and celebrate their individuality. With over 17,000 members (and counting), the group is platform to connect, inspire and create friendships through beauty.

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